Campaign Brief

Jam Packd Ambassador Campaign: Comprehensive Brief

 

Campaign Name:
Jam Packd Ambassador Campaign

Hashtag:
#JamPackdAmbassador

Objective:
To drive early awareness, engagement and affiliate sales for Jam Packd by showcasing its unique superfood benefits and versatility. 

What You’ll Receive:

  1. One Free Jar of Jam Packd

    • Choose your favorite flavor!

  2. Affiliate Program Access

    • Earn 10% commission on every sale made through your affiliate link or promo code.

    • Unique promo code (e.g., “NAME10”) for your followers, offering them 10% off their purchase.

 

Deliverables:

Required (Choose one):

  1. Instagram Post

    • 8g collagen protein per serving 

    • 6-7g prebiotic fiber for gut health

    • 0 added sugar. 0 artificial ingredients. 0 preservatives.

    • 21 essential vitamins & minerals derived naturally from plants.

    • High-quality video featuring Jam Packd.

    • Mention key product benefits:

    • Use the hashtag #JamPackdAmbassador and tag @JamPackd.

    • Include your unique promo code in the caption (e.g., “Use code NAME10 for 10% off!”).

  2. YouTube video or Blog Post

    • Share a detailed review, including why you love Jam Packd and how you use it in your daily routine.

    • Include your affiliate link. 

    • Mention your unique promo code and highlight the 10% discount.

Optional (Bonus):

  • TikTok Video: Create a short, engaging video showcasing Jam Packd (e.g., recipe ideas, health eating, etc.)

  • Additional Recipes or Lifestyle Content: Highlight the versatility of Jam Packd in recipes like PB&J sandwiches, smoothies, oatmeal, or desserts.

 

 

Key Talking Points:

  • Transform Carbs: Jam Packd turns your favorite carbs into high-protein, high-fiber snacks you can feel good about.

  • Collagen Power: Each serving contains up to 8g of premium, sustainably sourced collagen peptides supporting muscle recovery, joint health, radiant skin, hair, and nail health.

  • Gut Health: Packed with up to 7g prebiotic fiber per serving to keep you satiated and your gut thriving.

  • Plant Nutrients: Includes 21 essential micronutrients derived from plants to fuel your day naturally.

  • Naturally Tangy: Enjoy the bold, tart & tangy taste of real berries without the overpowering sweetness of most fruit spreads. 

  • Zero Guilt: Naturally sweetened with zero added sugars or preservatives.

  • Versatile: Enjoy on toast, in smoothies, in yogurt, over oatmeal, or as a game-changing ingredient  in your favorite recipes.

  • Giving Back: With every purchase of 3 or more jars, Jam Packd donates 10% of profits to the Healthy Food Financing Initiative, helping bring nutrient-dense food to underserved communities.

     

Creative Ideas for Content:

  • Recipe Posts: Share a creative way to use Jam Packd, like a PB&J, smoothie bowl, or yogurt parfait.

  • Transformation Photos: Show a before-and-after of plain carbs (e.g., toast, bagels) transformed with Jam Packd.

  • On-the-Go Snacking: Showcase how Jam Packd fits into your busy lifestyle (post-workout, travel snacks, or family lunches).

  • Personal Touch: Share why you’re excited about Jam Packd’s unique benefits and how it fits into your health goals.

 

 

Affiliate Program & Promo Code Details:

  • Affiliate Link: Track sales directly through your unique Shopify Collabs link.

  • Promo Code: Share your exclusive 10% discount code (e.g., “NAME10”) with your followers to encourage purchases.

  • Commissions: Earn 10% commission on every sale made through your link or promo code.

  • Dashboard Access: Track sales and commissions via Shopify Collabs.

 

Campaign Timeline:

  • Content Posting Deadline: within 10 days of receiving your Jam Packd Jam jar.

 

 

Hashtag & Tagging Guidelines:

  • Hashtag: Use #JamPackdAmbassador in all posts.

  • Tagging: Always tag @JamPackdJams to ensure we can find and share your content.

 

 

Need Help?

We’re here to support you! For questions, content ideas, or help with Shopify Collabs, reach out to us at Brian@JamPackdJams.

 

 

Content Usage Rights:
By participating in the Jam Packd Ambassador Campaign, you agree to grant Jam Packd the right to share your content (tagging @JamPackdJams and using the hashtag #JamPackdAmbassador) on our social media platforms, including Instagram Stories and feed. Any additional usage, such as paid promotion, will be discussed and agreed upon in advance.